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Marketing designer & Creative Director

PICK A STORY

Ancre 1

This game is a school project made in 7 weeks with a team of 5 people. We had to make a Free to Play game and the design had to be focused on the marketing side.

intro_2x (1).png

It is a game of interactive cooperative stories. Our target is a group of friends between 14 and 25 years old who don't know what to do with their afternoon or evening.

The goal is to casualize the role-playing game to the extreme in order to make it ultra accessible.

players 1_2x (1).png

choice (2).png

exit game_2x.png

"Pick a Story" is a game designed from a target and a relevant marketing plan. The objective of this project is to present it as competitive and possibly profitable in the mobile Free to Play market.

As a marketing designer, I had to think about the different aspects of project relevance. I designed, in particular the acquisition / retention / monetary system.

ticket basic pack_2x.png

intro popup_2x.png

user profile_2x.png

sign up_2x (2).png

As creative director I was the guarantor of the game's identity. All the work had to correspond to our objectives, more particularly to our focus: accessibility.

I mainly wrote intention, marketing and design documents during this project.

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Google Drive

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Office

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Unity 3D

This project may be better developed or even published in the future.

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